✦ AI Visibility
Does My Business Appear in ChatGPT?
Test it now: open ChatGPT and type '[your category] in [your city]'. If your business name appears, you have baseline discovery visibility. If a competitor's name appears instead of yours, you have a gap worth fixing.
Run the queries your customers would actually use — not your business name, but category queries: 'best [trade] in [city]', 'reliable [service] near [city]', 'who should I call for [problem type]'. Appearing for branded queries (someone typing your exact business name) tells you nothing about discovery visibility — that just tests whether ChatGPT recognizes your name, not whether it recommends you unprompted.
If you don't appear in the first response, that's useful data. Take note of which competitor does appear and look at their Google review count and their presence in local directories — the gap is almost always visible. A business with 60 reviews and a complete Google Business Profile appears in place of a business with 18 reviews and a sparse profile, consistently.
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